Add Social Features And Get More Players!

Image 1. Top 25 Facebook games in October. (by InsideSocialGames.com)

Games played on Facebook have a large user base and I believe it is because of their social features. Letting players play inside Facebook and/or on their iPhone insted of having to go play on a portal is the key.

For instance Zynga’s poker have more than 17 million active players, an increase with over 3 million compared to last month.

I’ve said it in many blog posts before but I’ll say it again  It is time for operators and gaming developers to incorporate social features in their portals and software. And you don’t even have to built it all yourselves, Facebook has a great API for functions like ”Share”, ”Comment” and many more. Use them 

/Staffan